Yuyuto

Yuyuto is a family entertainment consumption platform intended for children.

Yuyuto (悠游堂Yuyuto) is a family entertainment consumption platform intended for children. Its business includes a children's amusement park, children's simulated ice stadium, high-grade mother and baby products stores, and more. By integrating the subject projects on behalf of children's amusement software, simulated ice for children, and infant retail, Yuyuto has met the upgrade requirements for experiential consumption for children currently. Yuyuto was established in May 2010. By the end of 2013, the stores affiliated to it had exceeded 120, 61 large and medium-sized cities across the country, respectively under the operational management of 6 regional management centers, which are Shanghai, Beijing, Nanjing, Guangzhou, Chongqing and Wuhan centers. In 2013, the outlets across the country received 5.5 million visitors which equaled the number of annual visitors to Hong Kong Disneyland.