VoxPop

Voxpop is a start up that aim to innovate the way of exchanging information joining grassroots journalism and professional journalism

VoxPop is a tool created for media outlets willing to create a deeper interaction with their public, engaging them through a question/answer mechanism. We give to journalists the possibility to collect newsworthy material and relevant stories. From everyone. From everywhere. VoxPop step-by-step: - A media creates a short video introducing a topic and question users about it. - The 'video-question' is spread through the media channels. - People involved with the topic can provide a short 'video-answer'. - The video-answers are shown by the media according to different standards. - Media gets the correct geolocation and time of the videos collected. Our goal is to foster grassroots information while providing to the media a way to generate valuable videos without the hassle of verifying location, time and source. VoxPop is a way to refresh an old journalistic practice and adapt it to the new generation of communicators, while fostering job opportunities within newsrooms.