• 2014

Company Description

visitor experience web analytics

Visidom is a cloud tool analyzing experience and behavior of website visitors. Visidom helps with converting more visitors into customers, therefore improving conversion rate and usability. From words Visitor + Wisdom, Visidom helps people to understand visitors’ behaviour on a website, reveals bugs and errors of a website conversion strategy such as uncompleted goals (form and cart abandonment) or navigation and design problems. Website owners typically use Google Analytics but are unable to interpret results coming from Google Analytics and base decisions on them. They are aware of their high bounce rate and low conversion rates but have difficulty understanding why people behave that way. Why is one A/B testing scenario working better than the other? Visidom records mouse cursor movement, clicks, keystrokes, scrolling, screen resolution and many other details a user’s visit. Visidom visualizes the results for the website owner. Visidom has three main features: 1) Heatmaps: We provide three types of heatmaps showing what visitors are looking at, what are they clicking on and how far do they scroll. 2) Visitor playbacks provide a video showing exactly what each visitor saw on the screen during a visit. 3) Form analytics with thorough reports on form fields (drop rate, average editing time, etc.). It’s possible to filter results by browser, country, date, length of visit, etc.