• 2011 August 01

Company Description

Veenome translates videos into data at a very large scale to help ad networks and publishers improve their CPMs.

Veenome automatically translates videos into data at a very large scale to help Ad Networks and Publishers lift their CPMs through targeting, reduce fraud through viewability detection and eliminate brand safety/objectionable content concerns. Specifically the data that we create from these videos includes: IAB Category, IAB Subcategory, Brand Safety Category, Viewability(Player size, player page position, autoplay and muting detection), Duration, Player Size, Media Size, Media Type, Media URL, Page URL and FPS Which gets used for: Moderation/brand safety Categorization and classification for CPM lift and auditing Object, product tags for e-commerce Viewability detection for overall ad value decisioning and publisher evaluation Intelligence purposes