validar

Validar is a B2B Lead Management company that specializes in events.

Since 2005, Validar Inc. has helped B2B event marketers better understand and articulate their value. It is vitally important to us that their customers get the credit they deserve for their event marketing efforts and their technology not only does this, they also help deliver a best-in-class attendee experience as well. Validar has deep roots in the event and enterprise feedback industry. The premise of their value to their customers is a derivative of their history as both a receiver of leads from events and their experience in delivering best in class survey and feedback technology. Their experience in the events industry has affirmed their belief that qualifying leads at the point of capture and when in dialog at events by asking the right questions is the key to high-quality lead generation and measuring performance.