Synqera

Synqera develops in-store communication technologies offering consumers a personalized shopping experience at physical retail stores.

Emulation of personalized online shopping experience in physical retail stores. Synqera, a retail technology startup, develops big data-driven technologies that bring the personalized online shopping experience to physical retail stores, creating a more compelling in-store experience for consumers and greater customer loyalty and increased sales opportunities for retailers. New model for real-time business-to-customer media communication, allowing brands and retailers to capture attention through personalized communications. By transforming big data in to integrated rich media, the company is able to create relevant interactive messages through its proprietary scenario-generation engine. Synqera’s communications model intuitively creates messages based on the preferences, demographics and behavior of the customer. It can act as an in-store advertisement, which brands or partners can utilize to run live promotions and campaigns.