Swanky Baby Vintage

Monthly Subscription Club Childrens Apparel

Fresh Frocks by Swanky Baby Vintage is monthly subscription club offering childrens apparel. Swanky Baby Vintage is a reputable brand having launched it's first collection in 2011 and currently being sold in 90+ retailers throughout the US and Canada and a preferred vendor of Zulily, Inc. Since it's initial launch it has gained viral brand recognition and considered as one of the best quality boutique brands in the industry. The target consumer is the modern mom looking for a stress free approach to purchasing quality clothes at an affordable price. Our monthly subscription club offers just that convenience with a discounted monthly membership price putting our product prices at nearly 30%-40% less than our competitors. While offering an additional distribution channel, They are able to eliminate the middle man and take a direct sales approach increasing our profit margins by nearly 50%. they will target a niche market of the modern mom looking for a boutique style experience in a box!