Sunnytrail Insight Labs (Talentbuddy)

Sunnytrail Insight Labs develops web apps such as Sunnytrail, Talentguide and Talentbuddy.

Sunnytrail is a social intelligence platform that provides tools to identify and interact with customers online. It provides businesses with information about customers in an easy-to-use dashboard and tools to communicate with them. Sunnytrail utilizes publicly available information of their customers on various social networks, by which it determines how influential various users are, and provides guidance with which customers a company should proactively engage. It also monitors new customers as they make purchases, which helps e-commerce companies identify when they receive new high-profile users. With seed-funding from Boris Wertz’s fund, Version One Ventures, Mike Edwards of Initio Group, and BDC Venture Capital, Sunnytrail has become the one-stop solution to help businesses connect with their customers, provide support, and create positive word-of-mouth.