Storyzy

Storyzy is an ad tech company that offers a solution for brands to exclude their ads from fake news and inappropriate context.

Storyzy is an independent ad-tech start-up created in 2012 specializing in automated unique quote extraction (+50,000 daily, 25M in database) to detect Fake News in real-time with Natural Language Processing (AI). Storyzy’s job is to monitor Fake News sites (false information, propaganda, conspiracy...) and develop a dynamic blacklist (1700+ sites, everyday new site entries) that is updated in real-time to prevent brands’ ads from appearing on these sites. For brands/advertisers and platforms, Storyzy ensures a safer advertising environment. Storyzy’s blacklist currently has 1700+ questionable sites (everyday new site entries), of which 500+ are extremist sites and has 10 different categories that allows filtering options; false information, extreme right, extreme left, hate, conspiracy, propaganda, pseudoscience, satire, clickbait and tabloid (receiving 1.5 B visits per month).