StoryTold

Digital Storytelling for Parents

StoryTold is a platform (Web, iOS, Android) for meaningful one-on-one communications of parents and their school-age children. StoryTold individually educates parents to write cool stories in the familiar Web-interface. Then we make this stories look like Snapchat Discover Stories in child’s mobile app. Focus on individualization - prompts, tips, content, notifications, etc. I.e., hard-working mother of 12yo daughter gets completely different experience from the divorced father of the 8yo boy. We called this algorithm G.R.A.F.-engine. It makes parents write the stories that their children eager to read and comment. A parent receives weekly analytics on their progress in communication. Data-driven parenting. StoryTold narrows generation gap providing a unique hand-picked content feed tailored to one’s interests and situation. Every piece of content (story prompts, tips, lessons, articles, etc) is crowdsourced by a dozen of diverse US parents and family psychologists through StoryTold collaboration framework.