Step Ahead

Step Ahead, Inc., is a public relations firm that specializes in securing national media coverage for clients.

Step Ahead, takes the power of traditional public relations and pairs it with creative social media campaigns and Internet marketing to maximize visibility for clients both online and off. The Step Ahead team cuts through the clutter of others trying to be heard with a thorough understanding of what makes news. Then Step Ahead generates newsworthy ideas that underscore the clientâ€:tm:s position and work with the media to secure coverage. To maximize the benefits of social media for clients, Step Ahead develops creative campaigns that use a variety of technologies and techniques that may include, managing social media tools such as Twitter, Facebook, blogs and YouTube on behalf of the client; targeting key online influencers (bloggers, Twitterers, etc) to spread the word; monitoring social media for customer service and to find prospective clients; creating unique applications for various technologies; producing viral videos and much more. Each campaign is uniquely tailored to each company and goals to ensure maximum return. The Internet marketing professionals at Step Ahead work with clients to determine what their audience is searching for online and creates a cost-effective campaign to ensure they are visible for those searches for both paid advertising and natural search results.