• 2009 October 17

Company Description

Performable is a marketing automation company that develops software for analyzing sales and marketing performance.

Performable offers a marketing software platform for businesses looking to optimize their marketing, sales and customer service efforts. Performable gives clients a view into the sales and marketing performance across e-mail, web, social media and mobile tools. Performable provides businesses with analytical tools to understand what marketing and sales efforts are working and can trigger marketing campaigns based on real customer behavior. Applications in the software platform include marketing analytics, marketing automation, search engine keyword & social media ROI analytics, lead management, cohort analytics, landing pages, social media monitoring and website conversion optimization.