• 2013

Company Description

OYE! solution provides organizations with unique insights into Hispanic conversations online, regardless of the language they speak

OYE! is a business intelligence solution that provides organizations with unique insights into Hispanic conversations online, regardless of the language they speak. OYE! has created a proprietary technology that identifies Hispanics through a combination of different factors, all of which determine the likelihood the creator of a given piece of content is Hispanic our analytical model turn data into actionable insights identifying the best customers and level of acculturation as well as social influencers for a specific brand or industry. OYE! solution effectively tracks, segments, and monitors real-time online conversations so our clients can make educated business decisions and develop culturally relevant communications with the fastest growing ethnic group in the U.S.