MovieLaLa

MovieLaLa is a social network enabling movie fans to discover upcoming movies through their friends and favorite stars.

MovieLaLa is a social network for movie fans: discovering upcoming movies through friends and favorite stars. For marketers, MovieLaLa is a marketing platform to help movie marketers increase the buzz, awareness and engagement of upcoming movies to ensure strong first week sales. Marc Benioff's investment brings the startup to $750,000 in funding across its seed funding and angel rounds, and its other invetors include Machininma co-founder and CEO Allen DeBevoise, past HBO president of digital initiatives and Warner Bros Online co-founder Jim Moloshok, founding Flixster investor Larry Braitman and more investors from the entertainment industry. If the company succeeds, it could stengthen ties between Hollywood and Silicon Valley after an era of digital piracy tore them apart.