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2014 May 01
Company Description
Mobile Research meets Ad Tech on a global scale to reach 600+ million users within thousands of publisher apps.
MobOpinions Market Research platform combines ad-tech and survey technology to enable researchers, political campaigns and brand owners, to gain the opinions of their In-App mobile audiences, through proprietary technology and a mobile GUX, that enables accurate, lightning-quick feedback, at a lower cost than conventional ad-hoc quantitative web research. Accessing 600+ million unbiased users in their everyday apps. Get smartphone and tablet top of mind responses from respondents who don't typically answer surveys, eliminating the response bias that we see today from panel respondents who knowingly and frequently participate in surveys. Thousands of App Publishers are delivering Mobopinions surveys. Using the latest ad-tech, gamified user experiences, and design techniques, respondents are accessed within their existing apps, across a unique inventory that is spread across Gaming, Entertainment, Utilities, Communications, and Social media. Enhanced Mobile Data Reporting. Capture in- apps, accurate location, deviceID, model, and operating system (android or IOS) data of each respondent, as well as their standard demographics. Global & Lookalike Targeting- Reach respondents across the globe, quickly and accurately, to capture responses, and as a result you'll be able to target lookalike users, based on their opinions and preferences, improving campaign ROI and that includes the hard-to-reach Millennials audience.
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Manufacturer:
Media and Entertainment -
Formed:
May 1, 2014 -
Founders:
Meni Koslowsky -
Company Website:
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Company E-mail:
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Company Address:
United KingdomLondon -
CEO:
- Meni Koslowsky
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