Mia Rei

Buy clothes that fit online.

Over 80% of US women make a conscious decision to not shop apparel online, because they are afraid it won’t fit. Imagine a world where you make online shopping fun for these women and then you collect their spendings. We are building this world. Mia Rei is an online marketplace where women finally find & buy clothes that actually fit. Our proprietary algorithm matches a user with the garment and recommended size that provide the highest level of satisfaction. She builds her profile with a quick fit&style quiz-game while we reverse-engineer the garments, create our tech specs and analyze the fit in relation to different body sizes, shapes and heights. This results in a completely new personalized shopping experience where women don’t struggle with scanning hundreds of thousands of items and figuring out confusing sizing charts. Instead they browse curated & deeply personal store with only those garments that match their body & preferences. All that while we hold zero inventory.