Media Relevance

Media Relevance is a technology platform that uses words spoken in video, the viewer's social graph.

Media Relevance is a technology platform that uses words spoken in video, the viewer's social graph and key meta-data to match highly relevant Display Ads & Midroll Ads on any device. Their technology works for Web Video, Apps, and Broadcast. By processing multiple signals related to video content, they surface options for engagement with viewers. Advertisers can now see where keywords related to their brands are part of a storyline. These advertising moments can then be correlated to contextually-relevant ads, background information, and commerce opportunities. For any moment where context plays a strong positive signal, Media Relevance can find it and serve an ad or relevant information.