Marketing Experiments

Marketing Experiments research lab to conduct experiments in optimizing sales and marketing processes.

MarketingExperiments was the first Internet-based research lab to conduct experiments in optimizing sales and marketing processes. Today, with multiple optimization indices and formulas and with its MarketingExperiments Lab technology, MarketingExperiments, as part of the MECLABS Institute, is forging research partnerships with key companies such as The New York Times, TheStreet.com, and Johnson & Johnson. These partnerships are driving more breakthrough discoveries and have enabled MECLABS and the MarketingExperiments publishing branch to develop the world’s largest collection of optimization related experiments and case studies.