LotaData

LOTADATA transforms time, place, activity into actionable context, insights and segments for mobile analytics and business intelligence

LotaData transforms mobile geolocation signals into 'People Intelligence'. We analyze “why people are where they are, what is on their minds, and what they might do next”. Geolocation is a strong indicator of intent. Connected devices send back trillions of location signals each day. LotaData transforms this data into accurate user profiles and monetizable behavioral segments using historical or real-time geo-context, with high accuracy, at massive scale, without breaking the bank. We are a B2B SaaS platform for telcos, mobile operators, app developers, publishers, marketers, advertisers, smart cities and local government.