• 2013 September 20

Company Description

Lasoo is online platform for shopping catalogues from leading retailers.

Lasoo eliminates the need to push through tons of junk posts in the news feed in order to find something worth reading. It presents personalized posts from all major social networks. Machine learning algorithm collects all the possible information about the user’s interests from social network profiles and preference history. Then the algorithm does all the nasty job of finding information that fits the user’s preferences. To create a fun-generating feedback loop, chosen posts are given one by one like in Facemash with individual “interesting/trash” rating. Because the posts become progressively better suit, the whole process is really fun and seductive.