• 2008 September 01

Company Description

Web Personalization and A/B Testing for Marketers

Kameleoon is the professional reference of A/B testing and web personalization, two essential practices for optimizing the conversion of its websites. Agility, simplicity, power: its SaaS solutions have been designed to enable marketing teams to overcome technical constraints. Kameleoon’s solutions rely on an architecture that operates visitor data in real-time and embeds predictive algorithms that can identify the optimal segments for web personalization campaigns. Several hundred customers, from pure players to large groups, have successfully adopted the Kameleoon solutions to maximize their conversion.