• 1996

Company Description

Its About Time offers students with tools and courses that focus on science, technology, engineering, and mathematics.

It's About Time Interactive, LLC (IATI) is a STEM focused educational product development, distribution and consulting company. It was founded in 1996 and sold by founders Laurie Krendleir and Tom Laster to Herff Jones in 1998. In 2010, Herff Jones divested the division to the original founding team. The company, now independent, continues on its efforts to bring high quality project based Math and Science education to grades 6-12 and to community colleges across the nation. It currently serves 1.5 million students in 1100 districts nationwide. This company, while historically a text book publisher, is rotating into the digital space with plans to create online STEM certification for teachers and a corresponding community of Math and Science teachers.