eCairn

eCairn is a software technology company that develops targeting and engagement solutions for enterprises and brands.

eCairn Inc. is a privately held software technology company, founded in October 2006. We map the social web and make it available for brands. We uncover tribes of people interconnected in the social web along with all there conversations and we profile and score influencers with ultimate accuracy. Our headquarters are in Los Gatos, California in the heart of Silicon Valley. Our founders have a cumulative experience of 50+ years in e-marketing, knowledge engineering, collaborative filtering, linguistics, software development and software engineering at well known companies such as Hewlett Packard, Sun, Xerox, eBay and Motorola. Our eCairn Conversation application is the result of years of hands on experience performing buzz and advertising campaign on Web 2.0 properties. At its core is eCairn's patent pending technology for social media mining and analytics. We are an influencer marketing solution, not a monitoring solution. The benefits of our approach are: Less noise: our application works to eliminate irrelevant information Ability to interact and engage: with the most influential people in your social communities. Immediate and comprehensive understanding: of what topics influencers and communities talk about. Instant visibility and opportunities: to build consistent, long-term relationships with your communities. Identify accessible communities: and with whom communications will be productive to your marketing goals. Segment your efforts: so that the right employees are speaking to communities they can manage. Measure effectiveness: of your campaigns on a blogger per blogger basis.