cheddar

Cheddar is a live and on demand video news network focused on covering the most innovative products, technologies, and services.

Cheddar will be a video-centric media company that focuses on business content for the 18-34 market—even going so far as to broadcast live from the trading floor of the New York Stock Exchange for around one to two hours each day, as reported by Business Insider. Cheddar doesn't have a firm launch date just yet, though Steinberg told Business Insider that the company should have a preview of its daily live show ready to go by May. Though it's just a few weeks old, Cheddar is already starting to think about how it might approach the elephant in the room: Money. As in, how the service will make money in order to keep its operations going.