Augmentra

Creator of ViewRanger - The Outdoor Discovery App helping people worldwide plan, navigate, record and share outdoor adventures.

ViewRanger is the outdoor discovery app, helping active people worldwide to plan, navigate, record and share their adventures. ViewRanger contains hundreds of thousands of downloadable route guides, provides free maps for the whole world, delivers powerful GPS navigation features and allows users to record tracks and view live trip stats. The app also works offline without phone or data signals anywhere in the world. More than 600 partners – such as Julia Bradbury’s The Outdoor Guide, National Park Authorities, official tourism bodies and travel writers – use the app to publish their route content to ViewRanger’s global audience. ViewRanger is also used and trusted by more than 250 search and rescue teams across Europe, the USA, and Canada. In September 2016, ViewRanger was invited on stage at Apple’s keynote event in San Francisco to demo their Apple Watch app to a live global audience of millions of people. In November 2016, ViewRanger delivered its Skyline augmented reality technology. Inspired by Alfred Wainwright’s pictorial guides to the English Lake District mountains which include hand-drawn illustrations of hiking routes, Skyline identifies peaks, towns, lakes, cliffs, bays and even glaciers up to 20 miles away through a phone or tablet’s camera and overlays their names across the landscape. When navigating a pre-planned route, waypoints and directional arrows also appear, offering an accurate and enhanced navigational experience. Augmentra pioneered the concept of outdoors GPS navigation on smartphones - going back to the delivery of the company’s first “app” in Spring 2006. ViewRanger has achieved Number 1 Best-Selling app status (across all categories) on Apple iPhone and #1 app within its category on iTunes appstore in more than twenty countries. The app has also achieved multiple #1 rankings on Google Play and Nokia OVI app stores.